“JAONAAY” (Jinjett Wattanasin) made his official comeback with a brand-new single, “ติดเธอซะก่อน (Sweet Baby),” marking his first release under Sony Music Thailand. To celebrate the launch, a special single premiere event titled “Sweet Baby: The Official Launch” was held on July 17, 2025, at Siam Paragon Cineplex (Theatre 6), Siam Paragon. The event featured the first public screening of the official music video and brought together fans, media, and key industry guests to share in this exciting and heartfelt moment. “ติดเธอซะก่อน (Sweet Baby)” is the JAONAAY’s debut single under Sony Music Thailand, marking an exciting new chapter in his artist’s career. The song captures the feeling of falling head over heels in love, so much so that it keeps you up at night, with thoughts of that one person constantly on your mind. JAONAAY wrote this song with the intention of expressing the gentle and sincere beginnings of love, while also conveying a depth of emotion that’s hard to contain. Musically, JAONAAY leans into a modern R&B sound that seamlessly blends classic elements with a contemporary vibe. The smooth melodies and lyrics flow naturally, mirroring the playful innocence of first love, while the production layers a richer intensity to reflect deeper emotional undertones. The track was crafted through a close collaboration with Karn of YENTED (Thanakarn Suwannakin), whom JAONAAY spent multiple creative sessions exchanging ideas and shaping the sound. The result is an R&B experience that brings JAONAAY’s musical vision to life. One of the standout features of the arrangement is the use of the iconic Rhodes Piano, a staple in Neo-Soul and R&B across generations, bringing warmth and fluidity to the track. This is combined with a tight rhythm section, dreamy soundscapes, and playful synthesizer textures from various modern instruments, creating a balance of emotional depth and easy, head-bobbing grooves. Adding another layer to the song is JAONAAY’s own vocal harmonization, which enhances the track’s texture and charm. Mixing duties were handled by Henry Watkins, a respected figure in Thailand’s T-Pop scene, with mastering by Joe Laporta of Sterling Sound, a Grammy-winning engineer known for his work with Foo Fighters, Imagine Dragons, Summer Walker, Laufey, Metro Boomin, and more, bringing a polished world-class finish to the track. The music video for “ติดเธอซะก่อน (Sweet Baby)” stars rising actress Kiw Anongnart from the popular Nexfilt series Mad-Unicorn, who plays the female lead in this heartwarming visual alongside JAONAAY. During Sweet Baby: The Official Launch, fans were treated to a special surprise as JAONAAY recreated the romantic “XO” scene from the MV live on stage with one lucky fan, followed by an intimate live performance that beautifully captured the essence of the song. With “ติดเธอซะก่อน (Sweet Baby),” JAONAAY marks the beginning of a bold new musical chapter one filled with warmth, charm, and sincerity. It's a confident first step into a new era with Sony Music Thailand, and a heartfelt promise of what’s to come. Watch the “ติดเธอซะก่อน (Sweet Baby)” music video now on YouTube: official.jaonaay, and stream the song on all major platforms.https://jaonaay.lnk.to/Sweetbaby